Social media is no longer viewed as “kids stuff” and the social media pioneer days of My Space are long gone. Today Boomers, Gen X & Y ,corporations, brands, organizations, and associations are all embracing social media. We are realizing that social media is a fantastic way to engage with family, friends, customers and future customers.
Everyone may be on social media but not all the generations are using “The Big 4”- Linkedin, Facebook, Twitter, and YouTube– in the same manner. If you are trying to target a certain market with your social media efforts this may help you understating who is doing what on social media. If you watch to the video you will get a better understanding how the each of generations are engaging in social media.
Are you a Social Media Spectator, Joiner, Collector, Critic ,Conversationalist, a Creator …or are you all of the above!